FACE Co., Ltd. was a company that left a highly interesting mark in the history of gaming. Established as a subsidiary of Sunwise, known for “Jankenman,” FACE entered the arcade game industry in 1989. That same year, they ambitiously began venturing into the home console market as well. Looking back at FACE's journey, it's clear they were driven by a spirit of innovation and a deep love for the gaming industry.

In 1989, FACE made its arcade debut with “Mahjong Academy 2.” Shortly after, they released “Hani in the Sky” for the PC Engine, marking their entry into the home gaming market. Later that same year, they caused a sensation by releasing “Mahjong Academy Azuma Soshiro Appears,” the first strip mahjong game for home consoles. Its boldness captured the attention of players and firmly established FACE's presence in the gaming world.

However, by 1991, FACE decided to exit the home gaming market to focus solely on arcade games. This decision surprised many fans but also raised expectations. FACE continued to develop unique titles for arcades, constantly bringing fresh ideas to the industry.

In 1995, FACE turned misfortune into opportunity when Technos Japan went bankrupt. They took in Technos staff and ramped up their game development efforts, resulting in the creation of the innovative title “Money Idol Exchanger.” The game’s unique mechanics and character settings offered players a fresh and engaging experience.

FACE's fate was heavily tied to its parent company, Sunwise. In 1998, when Sunwise went bankrupt, FACE too was forced to close its doors. This sudden end came as a shock to fans and industry insiders alike. However, the achievements FACE made during its brief existence continue to be remembered in the history of gaming.

FACE's greatest appeal lies in their “spirit of challenge and innovation.” Bold ideas like “Mahjong Academy Azuma Soshiro Appears” and their flexibility in absorbing Technos staff to create new games after its collapse demonstrate their adaptability and drive. They consistently sought new challenges, drawing attention with their creative approach that transcended traditional game frameworks.

Despite their short lifespan, FACE consistently provided the gaming industry with fresh ideas and perspectives, always moving forward. Their games offered players unexpected joys, never failing to meet their expectations. Because of this, FACE's works continue to be remembered fondly by many game enthusiasts.

Though their history was short, FACE’s legacy remains strong. Their innovative game design and relentless pursuit of new challenges breathed fresh air into the gaming industry, continuing to influence game creators even today. The legacy they left behind will forever shine in the hearts of game fans.

If you want to experience FACE's spirit of challenge and innovation, take a journey through their history. There, you'll find new possibilities in entertainment that transcend traditional gaming.