In the gaming industry, there are many companies that have left a lasting legacy, but few stand out as uniquely as “UPL Co., Ltd.” Based in Oyama, Tochigi Prefecture, this company made a name for itself in the development of video games and the production of electromechanical (electromechanical arcade) machines. Let’s explore its charm and history together.

UPL’s history began in 1972 under the name “Universal Playland.” Initially, it was a division of what is now Universal Entertainment, primarily responsible for developing electromechanical arcade games. The 1970s predated the widespread adoption of home consoles; it was the era of electromechanical games, the predecessors of arcade games, and these machines were mainly enjoyed in game centers. During this period, UPL delighted many people with their electromechanical creations.

In 1983, Universal Playland changed its name to “UPL” and took a new step, focusing on video game development. This was a time when arcade games were surging in popularity, and UPL rode this wave, releasing a series of unique games. Their creative gameplay and distinctive designs captivated a large fanbase.

Unfortunately, UPL went bankrupt in March 1992, but even within its short lifespan, it left a significant mark on the gaming industry. The games they created are still cherished by retro game enthusiasts today. Their ability to innovate without losing a sense of nostalgia is one reason why their games remain beloved by many.

A new spotlight was cast on UPL’s games on May 20, 2016, when a company called Hamster acquired the rights to their catalog, creating an opportunity for these works to be re-evaluated. Thanks to Hamster, UPL’s masterpieces are now accessible to modern players, reviving nostalgia and bringing attention back to their unique appeal.

Coupled with the retro gaming boom, UPL is once again in the spotlight. Originating from Oyama in Tochigi Prefecture, UPL brought the joy of gaming to the world. Although they have faded with time, their passion for gaming remains etched in the hearts of many fans.

Tracing the legacy of UPL, which supported the dawn of video games, reveals just how remarkable their originality and spirit of challenge were. By learning UPL’s history, one can gain a deeper understanding of the path the gaming industry has taken. We hope their charm reaches not only past game fans but also players of today.

The games they created serve as a bridge between the past and present, and they will continue to be celebrated. For those interested in gaming history or who love retro games, discovering UPL’s legacy is sure to bring new insights and excitement.